Synthetic Insulin Addict + All Around Good Guy

Andrew K. Hansen

Take Me to the Blog!

A New Adventure

In 2009, I found community at South Hills Church.

I’ve gone from attender, to member, to volunteer, and finally, to staff, and each leg of this journey has been nothing short of incredible. I’ve met some of the most amazing people and built a massive extended family.

And now my season here is drawing to a close.

Read more

Creative Arts Director

It’s weird for me to think that I’ve now been at South Hills Church for six months. That’s half a year! The time has flown by and a million changes have happened along the way. The most recent change is my new role as Creative Arts Director for our Main Street Campus. Like any unplanned promotion, I feel nervous, anxious, excited, overwhelmed, stoked (excuse me, my Californian is showing – and no, I don’t surf), humbled, and overwhelmingly grateful that this happened at the beginning of summer. I actually have some time to plan for the fall! Whew!

Read more

Legal Issues in Emerging Media

Most church communications departments (if they even have one) are understaffed and underfunded. There are many things that take priority from salaries to utilities to missions and more! With social media becoming more and more engrained into our lives as each day passes, those serving in communications roles (paid or not) have to run at a pretty fast pace to keep up.

Read more

Measures of Intent

Permission marketing is the privilege (not the right) of delivering anticipated, personal and relevant messages to people who actually want to get them. It recognizes the new power of the best consumers to ignore marketing. It realizes that treating people with respect is the best way to earn their attention.

From Permission Marketing by Seth Godin

Before going any further, if you haven’t read anything by Seth Godin before, stop reading this blog and go pick up one of his books. The man is brilliant.

This concept of permission marketing is one that’s not new to businesses. Back before mass production began, store owners were experts in their field and customers trusted them with questions they had. Bookstore owners had read every single book they sold and could tell you what happens and whether or not it’s worth a read. When mass production of goods began to grow, so did mass advertising. Television and radio ads were all about grabbing attention from the masses tuning in. It was no longer about the relationship but making sure people heard about your product.

Read more

Thanks For Stopping By!

Get in touch with me!